pjur premiere at the X-show in Moscow

In May 2009, pjur group participated for the first time in the VIII International adult expo X-SHOW in Moscow. Due to the new exclusive distribution partnership with “Erotic Fantasy”, both partners together presented the successful pjur lubricant range at their eye-catching stand via huge promo video panel as well as with samples and product booklets to visitors, dealers and journalists.

“Russia is a market with huge potential, and we are looking forward to cooperate with “Erotic Fantasy”. The exclusive distribution partnership makes it possible to now broadly offer our high-quality lubricants and products for massage to the Russian people”, says Alexander Giebel, CEO and founder of pjur group.

Regarding the fair, “Erotic Fantasy” summarized: “The fair was a big success for us in terms of the awareness of our brands and to win new customers. And the pjur imagery we showed at our stand really attracted people and made them curious to learn more about the products. We are very satisfied with this year’s X-Show.”

With more than 10.000 visitors, the fair was a big success. X-show is known to be the biggest adult exhibition in the Commonwealth of independent and Baltic states. But also leading industry companies from USA, Europe and Japan showed their latest erotic industry innovations. Over the years, the event has become an important tool of further formation and development of the erotic production market in Russia.