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Respect at Our Core: Why the Queer Community is an essential part of pjur

Bild einer Regenbogenflagge

When pjur was founded in 1995, society’s perception of sexuality was different from what it is today. Intimate topics were rarely discussed openly, and many aspects of sexuality were still considered taboo. Lubricants were a niche product and were still far from being perceived as a natural part of sexual wellbeing. Terms such as sexual […]