Wasserbillig/Luxembourg, March 2012. Once again, pjur's distribution partner Phantom Glory presented the pjur product range at their extremely appealing fair stand during ADC Expo, which took place from March 16th to 18th in Shanghai. Big banners with pjur imagery and attention-grabbing key visuals invited the visitors in the most charming way to enter the world of pjur. Apart from news & information and test stations at the stand, visitors were also treated to appealing promotion events focusing on the pjur variety.

The headline of the South China Morning Post bears testimony to the removal of taboos and the growing acceptance of erotic things in this part of the world. ADC Expo, the biggest trade fair of the erotic industry in that region, attracts more and more visitors, and has become very popular, not only among young people. Another proof, that the traditional taboos surrounding latex, lace or toys have changed a lot. Many young women are curious and interested, and have no inhibitions whatsoever about this topic.

ADC Expo is a three-day event that takes place in the Shanghai New International Exhibition Center, and over the course of the past years, it has constantly grown. This year's trade show was the ninth time of ADC Expo, and the first time the organizers collaborated with the Chinese Foundation of Prevention of STD and AIDS, which helped to draw more attention to this non-profit organization that is very active in Shanghai and Beijing.

Thousands of visitors came to learn about the latest news from the erotic world, presented by more than 100 exhibitors from 20 countries.