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Diversity & Identity

Love is as diverse as we are

Love, intimacy and desire come in many forms, just like the people who experience them. Who you love, how you identify and how you shape your relationships are deeply personal parts of who you are. Diversity means having the freedom to follow your own path and to live and love in a way that feels right for you.

Whether you’re lesbian, gay, bi, trans, non-binary or prefer no label at all, what matters most is the freedom to be yourself. Openness, mutual respect and acceptance create space for different expressions of love to be seen and celebrated.

Discover stories, perspectives and topics exploring queer life, identity and a world where diversity is simply part of life. Be open to new experiences, broaden your horizons and discover a side of your desire that may have remained unexplored until now.

Explore diversity and identity

More Than Glitter and Bright Lights: In Conversation with Drag Queen Margot Schlönzke

Drag fascinates people and encourages them to think differently. For some, it is dazzling entertainment. For others, it is an art form with a powerful social message. Behind every drag persona is a story, and often a desire to inspire people, create visibility and draw attention to issues that still ...

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Respect at Our Core: Why the Queer Community is an essential part of pjur

When pjur was founded in 1995, society’s perception of sexuality was different from what it is today. Intimate topics were rarely discussed openly, and many aspects of sexuality were still considered taboo. Lubricants were a niche product and were still far from being perceived as a natural part of sexual ...

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Hedonic Parties, BDSM and the Search for New Experiences – In Conversation with Robert* from Elysium Playsuite

Sexuality is constantly evolving. While some people discover their preferences early on, others uncover new sides of themselves over time. At the same time, openness towards topics that were once only visible within small communities continues to grow. These include BDSM, fetish culture and so-called Hedonic Parties. People encountering these ...

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Love Without Borders? Where Queerness Is (Not) Accepted Around the World

Not everywhere in the world can LGBTQIA+ people live openly, love freely, and be their authentic selves. While in many countries legal equality, Pride events, and LGBTQ-friendly societies are part of everyday life, others are still marked by discrimination, invisibility, or even persecution. According to the Gay Travel Index 2025 ...

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Why Cologne Pride 2025 Felt Different

Hi, I’m Andi, and this year I had the chance to experience Cologne Pride 2025 in person. Maybe you were there too, or maybe not. Either way, you should definitely keep reading, because this year’s Pride Parade in Cologne was not just colorful, loud, and crowded as always. It felt ...

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Transgender – The Journey to Your True Self

Defining gender based solely on external physical characteristics no longer reflects today’s standards. Gender and the identity that comes with it are, above all, what each individual feels and makes of it. This becomes especially important when a person’s outward appearance doesn’t align with how they truly see and feel ...

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Asexuality – Everything You Need to Know

Asexuality is a sexual orientation that you may identify with if you experience no sexual attraction to people of the same or opposite sex. In fact, asexual people don’t usually have any desire to engage in sexual activity at all. In this article, we’ll take a closer look at the ...

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LGBTQIA+ in pop culture

Over the past few years, there have been some huge changes in the way the queer scene is portrayed in pop culture. LGBTQIA+ people are no longer peripheral figures; instead, they’re often the stars of the show. This development is not only a sign of social progress, but also an ...

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The Magic of Drag: Glamour, Self-Expression and Culture

Nowadays, we’ve all heard the word “drag” or the phrase “drag queen”. They might even bring to mind a celebrity. “Drag” simply means that a person performs in female clothes and with exaggerated drag queen makeup. Today, queens are often seen as a voice for the entire LGBTQIA+ community. In ...

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The LGBTQIA+ activists you need to know about – and why

Over the years, the LGBTQIA+ movement has produced some incredible activists who campaign tirelessly for equality, acceptance and the rights of their community. The courage, commitment and unwavering dedication of these activists has made a significant contribution to improving the lives of LGBTQIA+ people around the world. In this post, ...

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Transidentity – The Road to an Intrinsic Gender

In today’s world, where diversity and individuality are growing in importance, it is more important than ever to understand and respect the different aspects of human identity. Something that has found itself increasingly under the spotlight in the last few years is trans identity. Transgender people have the courage to ...

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Gender Identity and Sexual Orientation – Everything You Should Know

Non-binary, pansexual, intergender… maybe you’ve come across these expressions before. Society’s views on love, sex, and gender are undergoing a long-overdue seismic shift. Words like gender, sex, and sexual orientation are being thrown around and mixed up. And this is a problem – you can’t compare fish with birds. We ...

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