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Because self-care matters most
when life is changing.

Cancer treatment can bring many changes: to the body, to personal well-being and to the way you see yourself. During such a sensitive time, it is especially important to pay attention to your own needs and take good care of yourself.

Well-being goes beyond what we can see

Our appearance and the way we feel in our bodies are closely connected. But well-being encompasses more than what is visible on the outside. Physical changes during cancer treatment can also affect the skin and mucous membranes and may, for example, lead to dryness. This can include the intimate area.

As a premium intimate products brand, pjur wants to help give intimate well-being the attention it deserves as part of holistic self-care during this sensitive stage of life. Through our campaign, we aim to provide information, raise awareness of potential changes and encourage people to recognise their intimate needs and feel comfortable addressing them openly.

At the same time, we want this campaign to give something back. That is why pjur supports the DKMS Look Good Feel Better patient programme, which provides free beauty workshops for women undergoing cancer treatment. By purchasing selected pjur products, you can support this important work, making self-care meaningful on two levels: for your own well-being and for a good cause.

Doing good
TOGETHER

With our campaign, we not only want to raise awareness, but also directly support the work of Look Good Feel Better. From 1 October to 31 December 2026, pjur will donate 10% of the purchase price of all orders placed on pjur.com to the DKMS Look Good Feel Better patient programme. Whichever pjur product you choose, every purchase supports a good cause.

In addition, you will receive 20% off the pjur med product range during the campaign period.

Intimate Care as part
of self-care

Just as the experiences and stories of the women featured in our campaign are different, self-care during a sensitive stage of life can be deeply personal. Part of this means being mindful of changes in your body and giving it the care and attention it needs at that moment.

During chemotherapy, the skin and mucous membranes can change. The intimate area may also feel drier or more sensitive. A high-quality lubricant suitable for use in the intimate area can help reduce friction, providing a more comfortable feeling and greater comfort, both in everyday life and during intimate touch.

Using a lubricant does not have to be exclusively associated with sexuality. It can be used whenever reduced friction feels more comfortable and provides additional comfort. After all, intimate well-being is also part of self-care. This means being mindful of changes in the intimate area, taking your own needs seriously and caring for yourself and your body.

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Gentle comfort
for dryness

The lubricants in the pjur med range have been specially developed for use on sensitive intimate skin and mucous membranes. Easy to use and simple to incorporate into everyday life, they can provide greater comfort when the intimate area feels dry or sensitive.

Their use is not exclusively associated with sexuality. Whether in everyday life or during intimate moments, alone or with a partner, a lubricant can be used whenever additional moisture and reduced friction feel more comfortable. Thanks to their uncomplicated application, pjur med lubricants can be easily incorporated into a personal Intimate Care routine. Especially when your body is changing during a sensitive stage of life, it can be important to recognise these changes and pay attention to your own well-being. Intimate Care can be a natural part of self-care too.

What makes pjur med stand out:
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About
Look Good Feel Better

Cancer treatment can change your appearance and the way you feel in your body. This is where Look Good Feel Better comes in. The DKMS patient programme offers free beauty workshops for women undergoing cancer treatment, helping them manage the visible effects of treatment and regain confidence. Through our collaboration, we want to support this important work while adding another perspective to the idea of self-care: intimate needs and personal well-being deserve attention too.

Drei Frauen. Drei Geschichten.
Drei persönliche Perspektiven.

Jede Krebserkrankung und jede Behandlung wird anders erlebt. Genauso individuell ist der Umgang mit den körperlichen und persönlichen Veränderungen, die damit einhergehen können. Im Rahmen unserer Kampagne geben drei Frauen Einblicke in ihre eigenen Erfahrungen und Perspektiven. Was sie erzählen und welche Themen für sie eine besondere Rolle spielen, bestimmen ihre persönlichen Geschichten.

[Vorname], [Alter]

[Individuelle Headline / Zitat der Teilnehmerin]

[Kurzer persönlicher Teaser zur Geschichte: Wer ist sie? Was hat sich für sie durch die Erkrankung bzw. Behandlung verändert? Welchen Aspekt von Self Care, Körpergefühl, Intimität oder Wohlbefinden bringt sie in die Kampagne ein?]

[Vorname], [Alter]

[Individuelle Headline / Zitat der Teilnehmerin]

[Kurzer persönlicher Teaser zur Geschichte: Wer ist sie? Was hat sich für sie durch die Erkrankung bzw. Behandlung verändert? Welchen Aspekt von Self Care, Körpergefühl, Intimität oder Wohlbefinden bringt sie in die Kampagne ein?]

[Vorname], [Alter]

[Individuelle Headline / Zitat der Teilnehmerin]

[Kurzer persönlicher Teaser zur Geschichte: Wer ist sie? Was hat sich für sie durch die Erkrankung bzw. Behandlung verändert? Welchen Aspekt von Self Care, Körpergefühl, Intimität oder Wohlbefinden bringt sie in die Kampagne ein?]

Together we can make a difference!

From 1 October to 31 December 2026, we will donate 10% of the purchase price of every pjur product sold on pjur.com to the DKMS patient programme Look Good Feel Better, helping to support women throughout their cancer treatment.